Travellers and visitors to Kota Kinabalu International Airport (KKIA) will now have the opportunity to walk away with a grand prize of RM 30,000.00 in the “KKIA Shopping Campaign”, launched today by Yang Berhormat Datuk Seri Panglima Hj Yahya Hussin, Deputy Chief Minister of Sabah.
Themed “KKIA Spend & Win”, the campaign also offers RM 15,000.00 cash for second prize, RM 5,000.00 for third prize and 10 consolation prizes of RM 500 cash, bringing total cash to be won to RM 55,000.00.
By just spending RM100 in a single receipt or accumulated receipt at any retail or F&B outlets at Terminal 1 or Terminal 2 KKIA in a single day, shoppers will be entitled for one entry. All they have to do then is just answer a simple question and drop the filled up entry forms with original receipt attached into the contest drop box or mail to a P.O. Box.
Dato’ Azmi Murad, Senior General Manager Operations of Malaysia Airports said: “This contest is organised to further encourage shopping and dining at KKIA, and also to enhance the airport shopping experience. This is also a medium for us to reward shoppers at the airport.”
“Furthermore, we would also like to enrich the airport experience of travellers and turn KKIA into a lifestyle hub, he added.
The campaign will run from today until 22 February 2009 to coincide with the period of Chinese New Year celebration and Valentine’s Day. Official sponsor of the KKIA Spend & Win Shopping Campaign is Maybank.
“We would like to ensure that airport shopping remains affordable and therefore, we offer competitive prices with downtown malls, so that customers can continue to enjoy a good shopping experience, Dato’ Azmi elaborated.
As Malaysia Airports further embark on the quest to elevate the airport experience of travellers and visitors, also in the pipeline is to extend the shopping campaign to the other international airports namely Kuching, Penang and Langkawi.
The first airport shopping campaign was initiated at KLIA. Already in its 5th year running, the KLIA Shopping Campaign has generated good response from travellers and visitors alike due to its attractive offers and prizes.
Malaysia Airports is in the effort to further strengthen as well as increase commercial revenue and believe that airport shopping promotions is an avenue that can further boost sales.
According to Dato’ Azmi: “We are continuously looking at means of improving our service level and variety of product offerings as well as facilities at our airports to cater to the needs of every traveller.”
DEADLINE: 22 February 2009